Growing environmental pressures and limited livelihood opportunities have become part of everyday life in Jordan. Climate change, water scarcity, and rising unemployment affect both Jordanian host communities and refugees, especially young people seeking stable and dignified work.
For Ghaid Al-Haraireh, an agricultural engineer with eight years of experience in plant production, protection, and community awareness, this reality shaped both her concerns and her purpose. She held a simple but powerful belief: plant care should never come at the cost of human health or the environment.
While training at an agricultural pharmacy, Ghaid witnessed the widespread use of toxic pesticides and their harmful effects on farmers, soil, crops, and even the air. She also experienced these risks firsthand. The question stayed with her.
“I kept asking myself: why should plant treatment harm people and nature? Why isn’t there a safe, effective alternative?”
From this reflection, Plants Clinic, a green enterprise offering safe, organic plant care solutions that combine scientific expertise with a deep commitment to environmental and human well-being, was born.
Ghaid’s journey was supported through the Green Jobs Project, implemented by Good Neighbors Jordan in partnership with the Global Green Growth Institute (GGGI) and funded by the Korea International Cooperation Agency (KOICA). Through this collaboration, young entrepreneurs like Ghaid are equipped with the skills, resources, and confidence to build sustainable livelihoods.
Through the program, she strengthened her skills in entrepreneurship, market assessment, and customer engagement. With continued guidance and mentorship, Ghaid developed a sustainable business model and learned how to effectively position green products in the market.
Ghaid is one of 1,527 participants who have enhanced their skills through Good Neighbors Jordan’s green vocational training programs, building pathways toward sustainable livelihoods and a greener future.
“I realized that scientific knowledge should not stay confined to books. It must become real solutions that protect people and the environment,” she shared.
Another opportunity for Ghaid came when she was selected to receive an in-kind grant from Good Neighbors Jordan. The support enabled her to purchase raw materials to refine her organic pesticide formula, equip a plant clinic for diagnosis and agricultural consultation, and launch her first marketing efforts.
The results were immediate. Within one month of launching, her website recorded more than 3,300 visits, social media reach exceeded 35,000, and she received orders through both online platforms—including her first international sale in Kuwait.
Her product is safe for humans and animals, suitable for indoor use, pleasantly scented, and eco-friendly. It effectively controls pests without harsh chemicals and is priced lower than imported alternatives, making it accessible to local farmers and households.
Today, Ghaid’s enterprise produces between 50 and 100 units each month, generating an average income of 300 Jordanian dinars, while promoting safer agricultural practices and environmental sustainability.
Looking back, Ghaid sees her journey as one of growth and purpose.
My message to youth is simple: never underestimate any idea. Your personal experience or challenge can become a project that protects your community and environment. Also, the difference now is that I see challenges as opportunities. Every obstacle teaches me how to grow and improve my business.
The project follows a structured, multi-phase approach that combines skills development, entrepreneurship support, and market engagement. Key interventions include:
Green vocational skills and employability training in priority sectors such as renewable energy, water efficiency, and climate-smart agriculture
Green entrepreneurship and business development training, covering financial literacy, market assessment, business modeling, and sustainable production
Business incubation, coaching, and mentorship for selected entrepreneurs with promising green business ideas
In-kind support and productive inputs, including tools, equipment, and starter kits aligned with participants’ livelihood pathways
Engagement with service providers and local stakeholders, strengthening training quality, referrals, and market linkages
Provision of training materials and learning resources to support continuous learning and practical application
1,527 participants enhanced their skills through green vocational training
785 participants gained market-relevant green skills to improve employability
458 participants strengthened soft skills such as communication and problem-solving
742 participants completed green entrepreneurship training
Participants with a well-developed business model increased from 53% to 71%
Participants with a structured marketing strategy increased from 50% to 75%
82 training sessions delivered
1,042 women participated, advancing women’s economic empowerment
64 persons with disabilities supported, strengthening inclusion
59 entrepreneurs received in-kind grants ranging from 1,000–2,000 JOD
62 participants secured employment opportunities
1,308 mentorship interactions conducted
Good Neighbors is an international humanitarian and development organization founded in 1991, working in over 50 countries to make the world a place without hunger and where people live in harmony. Engaging with over 200 communities globally, we empower people and transform communities through social and economic development initiatives. Good Neighbors has General Consultative Status with the United Nations Economic and Social Council (UN ECOSOC) since 1996.
For further information, please contact Good Neighbors Global Partnership Center.
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